Hold onto your diapers, babies! Reptar cereal is no longer a bygone daydream for those of us who were lucky enough to be kids in the 90s. Inspired by the classic Nicktoon Rugrats, I designed the packaging for this real-world, edible version of Reptar Cereal in an exclusive collaboration between Nickelodeon and FYE.

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Yes, this is actually real cereal. Yes, you can eat it.

 

The cereal box features an original, illustrated adaptation of the box seen on Rugrats, an original crossword puzzle created by yours truly and a Reptar mask you can cut out of the back panel and use to scare your friends.

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